Sherry Truhlar

name Award-winning benefit auctioneer Sherry Truhlar teaches volunteer auction chairpersons how to easily plan more financially successful fundraisers. For your own copy of her **FREE** AUCTION ITEM GUIDE offering fresh ideas on "what sells best" at auctions), sign-up at http://www.RedAppleAuctions.com. Sherry's expertise in auctions has been featured on shows like ISAAC on E! Style, Take Home Handyman on TLC, and in articles for The Washington Post Magazine, AUCTIONEER, and Georgetowner.

Streamline Your Charity Auction Planning With Teleconferences

16th November 2010
Hectic schedules being what they are, it's not uncommon for non-profit or school auction committees to meet via teleconference. Unfortunately, if your group is larger than three people, your phone's conference call option might not be an option. Consid... Read >

A Popular Benefit Auction Theme Uses Venetian Masks

09th November 2010
Venice seems to be one of the most popular charity auction themes. Something about the city's canals, its Carnival, and its rich Italian culture seem to capture our imaginations. Venice-themed benefit galas often use masks as decorations and sale items. I... Read >

Ready to Sell More Raffle Tickets in Your Charity Auction? Recruit These Sellers.

05th November 2010
If you're including a raffle as part of your charity auction, consider hiring experts of the cold-call and the hard-sell to promote your tickets: kiosk workers from shopping malls. After watching my professional sales team and volunteers sell thousands of... Read >

An Easy Charity Auction Tip: Use Surveys

01st September 2010
When it comes to incorporating a simple auction idea into your fundraising gala, don’t forget about one of the easiest ways to get feedback from your charity auction: surveying your auction guests. I was reminded of this recently while listening to the ... Read >

Great Charity Auction Donations From Within Your Community

01st September 2010
Here’s a straightforward charity auction idea as it relates to procurement: Ask someone to donate something that he or she was going to do anyway. Let me explain the concept by way of example. Assume “Helen" is a Mom at your child’s school. The woman ... Read >

Creative and Cost Effective Lighting Solutions for Your Charity Auction Gala

01st September 2010
Lighting can make a stunning difference in the ambiance of a charity auction. But if that’s not in the budget, there are elements of lighting that can be managed by an enthusiastic volunteer. I’m not suggesting it would be easy – nor am I suggesting... Read >

Forgot to Include the Live Benefit Auction Items in Your Program? Fundraising Auction Schedules Can

03rd August 2010
Copyright (c) 2010 Red Apple Auctions Co. Sometimes benefit auction catalogs are misplaced before the live auction begins. Other times a catalog isn't printed. Some groups print a program, but fail to include the live charity auction items, either be... Read >

What to Do When Your Charity Auction Guests are Gen X or Gen Y

15th July 2010
Copyright (c) 2010 Red Apple Auctions Co. Who is giving you the big bucks at your charity auction? If your auction trends the way of many groups, your largest donors are likely 46 years old plus. They are at least Baby Boomers, but most may be olde... Read >

Benefit Auction Centerpieces: Two Approaches for Your Gala

06th July 2010
Copyright (c) 2010 Red Apple Auctions LLC When my budget as a corporate event planner began to shrink, I looked for ways to maintain elegance on a budget. Here's a tip: the least expensive way to decorate an event "on the cheap" is to focus on the tab... Read >

Part 2: Fundraising Auction Tips for Selling Art in your Fundraiser

02nd July 2010
Copyright (c) 2010 Red Apple Auctions LLC (This is part 2 of a two-part post discussing the selling of art in your auction fundraiser.) Last week I talked about why you should avoid selling traditional art in your live auction fundraiser. I gave ti... Read >

How to Find a Benefit Auctioneer for your Fundraiser Auction

08th June 2010
Copyright (c) 2010 Red Apple Auctions LLC If you're new to fundraising auctions or new to working with auctioneers, you might be unsure of how to go about finding and selecting a charity auctioneer. Here are six steps auction planners can use to not... Read >

Fundraising Auction Tips for Selling Art in your charity gala Part 1

02nd June 2010
Copyright (c) 2010 Red Apple Auctions LLC I'm going to make a bold statement: Avoid selling traditional art in your live auction, unless you are an exclusive art auction. Traditional art pieces â€" items like sculptures, paintings, drawings, and mi... Read >

Fundraising Silent Auctions - Strategies For Soliciting Donations

26th May 2010
Copyright (c) 2010 Red Apple Auctions LLC Silent auctions are popular at many fundraisers because... well... because they are silent! In many respects, silent auctions easily fit into a scheduled event. They often take place during a cocktail recepti... Read >

Congrats, You Won the Charity Auction item! Will You Bother Redeeming It?

30th April 2010
Copyright (c) 2010 Red Apple Auctions LLC I have written about how dining at the Chef's Table can be a popular live or silent fundraising auction item to sell and a relatively easy item to procure. If you're already asking for a donation, why not see ... Read >

A Staple and a Less Frequent Theme in Benefit Auctions: Charity Galas themes of Venetian & Money

15th April 2010
Copyright (c) 2010 Red Apple Auctions LLCWhen I was a corporate event planner, deciding on a theme for a party or outing was one of the creative aspects of my work. Part of the process was making every element functional and fun. Part of the challenge was... Read >
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